Source
Dealertrack

Dealertrack

Destination
Marketo

Marketo

CRM MigrationStarting at $500

Migrate from Dealertrack to Marketo

Effortlessly & Accurately

Transfer contacts, companies, activities, and more from Dealertrack to Marketo. 7 of 17 data objects fully compatible. 48-hour delivery with 100% accuracy guarantee.

1,000+ Migrations Completed

Migrations start at $500 USD

Get a custom quote for your Dealertrack to Marketo migration based on your specific requirements.

95%+ of our migrations cost less than $3,000

What's included in every migration

  • Full data audit and mapping
  • Test migration with sample data
  • Zero downtime during migration
  • Data integrity verification
  • Post-migration support
Enterprise-grade security
Average 48hr turnaround
Dedicated support

What affects your quote

Number of Records

Total contacts, companies, deals, and activities to migrate

Custom Fields & Objects

Complex data structures and custom configurations

Data Complexity

Relationships, attachments, and historical data depth

Timeline Requirements

Standard or expedited migration scheduling

15-minute call • No commitment • Get instant estimate

Prefer email? talk@ambrstack.com

100% Data Accuracy Guarantee

If any data is incorrectly migrated, we'll fix it for free, no questions asked. Your data integrity is our top priority.

Platform Comparison

Dealertrack vs Marketo

A quick look at both platforms to help you understand your migration path

Migrating from
Dealertrack

Dealertrack

Digital solutions for automotive retail

Dealertrack by Cox Automotive is a leading provider of dealer management system (DMS) and integrated solutions for automotive retail, including CRM, F&I management, credit application processing, vehicle registration, and compliance tools. It streamlines vehicle transactions and enhances customer experience through integrated technologies.

Founded 2001
New Hyde Park, New York, United States
Best for
Enterprise
Industries
automotiveauto dealershipfinance and insurance
Top Strength

Access to industry's largest lender network for instant credit decisions

Migrating to
Marketo

Marketo

Lead engagement marketing automation

Marketo (Adobe Marketo Engage) is a comprehensive marketing automation platform focused on lead management, account-based marketing, and campaign orchestration. It integrates with Salesforce for seamless lead-to-sales workflow.

Founded 2006
San Mateo, California
Best for
Mid-MarketEnterprise
Industries
B2B TechnologyProfessional ServicesFinancial Services+2 more
Top Strength

Advanced lead scoring and management

Your New CRM

Why Marketo is a great choice

Marketo

Marketo

"Lead engagement marketing automation"

Marketo (Adobe Marketo Engage) is a comprehensive marketing automation platform focused on lead management, account-based marketing, and campaign orchestration. It integrates with Salesforce for seamless lead-to-sales workflow.

Ideal for: Enterprise and mid-market B2B organizations needing sophisticated lead management, account-based marketing, and marketing automation with deep CRM integration.

Advanced lead scoring and management

Account-based marketing capabilities

Industries
B2B TechnologyProfessional ServicesFinancial Services+2
Best For
Mid-MarketEnterprise

Seamless Salesforce integration

Multi-channel campaign orchestration

Learn more at

marketo.com

Data Compatibility

What gets migrated

See exactly which data objects transfer from Dealertrack to Marketo

Dealertrack
Marketo
Both platforms support this
Requires field mapping
Not in target CRM

Core Objects

Contacts
Supported
Companies
Supported
Deals
Not Available
Leads
Supported
Activities
Supported

Communication

Emails
Supported
Notes
Not Available
Tasks
Not Available

Advanced Features

Custom Fields
Supported
Custom Objects
Not Available
Products
Not Available
Quotes
Not Available
Documents
Not Available
Campaigns
Supported

Specialized

Tickets
Mapping Required
Invoices
Not Available
Subscriptions
Mapping Required

Expert-handled migration: Our specialists manage all data mapping and transformations to ensure accurate transfer.

FAQ

Dealertrack to Marketo Migration FAQ

Common questions about migrating from Dealertrack to Marketo.

Related Migration Paths

Explore other popular CRM migrations similar to Dealertrack to Marketo

Ready to get started?

Join hundreds of revenue teams using Switcher to streamline their CRM migrations.

Prefer email? talk@ambrstack.com